Idol singer Junsu, from K-pop trio JYJ, has signed on to model for a new Korean eyewear company Nine Half.
The brand, which launched last spring, hired top fashion photographer KT Kim to shoot the campaign starring Junsu, who dropped his third solo album “Flower” on Tuesday.
“Through our contract with Junsu, we hope to gain a greater global marketing edge,” said a public relations official for Nine Half, Thursday. The company said they had already finished shooting the upcoming campaign.
The idol singer, 28, models the spring collection of 10 sunglasses that will become available for purchase in an estimated 500 stores nationwide and on the brand’s website later in March.
Junsu is currently abroad in Japan, having concluded his first show in concert tour “2015 XIA 3rd ASIA TOUR CONCERT ‘FLOWER’” in Osaka Tuesday, which drew some 10,000 fans.
The concert tour will continue in Seoul on Saturday and Sunday, before heading to Shanghai, Bangkok, Tokyo, Fukuoka and Nagoya.